XR Artist · Film Director
Felicity Chen is a Chinese XR artist based in the UK, working at the intersection of film, game, documentary, and creative technology. Her work explores how interactive and digital storytelling can foster empathy and inclusion, guided by the belief that digital futures must be diverse, humane, and grounded in connection.
Through hybrid forms of cinematic and immersive expression, she creates spaces where underrepresented voices can be heard and where imagination becomes a tool for solidarity.
VR Documentary
01VR Documentary — In Development
Based on lived experiences from Social VR worlds — an autistic woman overwhelmed by a world that processes differently from her mind, and two young individuals experiencing gender dysmorphia. Growing up feeling like impostors, the three lives are confined by invisible walls, until they discover the transformative potential of virtual bodies and social spaces within Virtual Reality.
Persona VR
VR Exhibition
02VR Exhibition — Director
Unseen Beauty: Art Beyond Sight invites you to explore beauty beyond what we see, where sound, touch, memory, emotion, and imagination take the lead. This inclusive exhibition celebrates the diversity and richness of how beauty is perceived and experienced by visually impaired people.
Unseen Beauty
VR Training
05VR Training — 360° Video Editor
Launched April 2026. A Virtual Reality training tool exploring the female experience of night-time economy venues. Building on Calico's previous work CurfewVR, this project takes an empathy-led approach into bars, pubs, nightclubs, and music venues — supporting staff to better understand and respond to gendered violence and harassment.
Voices in the Dark
VR Products
03AR Product — Experience Design & Promo
A multi-platform spatial briefing system for showroom retail built on Snap Spectacles. Captures what customers see and say, anchors reactions to exact products, and delivers a structured preference profile that turns cold introductions into informed consultations.
Pinpoint AR
MR Product — Experience Design & Promo
A mixed reality experience that makes you feel like you're getting a real hug. Using touch feedback, realistic settings, and emotional stories, HugPrint creates a keepsake that captures the emotional and physical feeling of a hug, just for you.
HugPrint
Open to collaboration, commissions,
and conversations.
Available for projects — 2026/27