“So much of our future lies in preserving our past.”
— Peter Westbrook
If given an opportunity to save something from the fire, would you take it?
What would you choose to rescue?
“Museum of Choices” is a combination of an online game and an on-location interactive museum experience. In the game, the user will learn that the Museum is on fire – it's on the brink of destruction, among all of its valuable collections from all over the world, the user is given 3 minutes to choose one antique to save.
After saving the piece in the game, the user will be encouraged to physically be in the museum, users’ choices in the former will lead to which artwork’s immersive world they will experience in the latter. The piece the user has saved will guide the user through a treasure hunt, which leads to the destination of the journey, an AR experience in a museum space specially designed for this unique experience.